Design First
When thinking about a new product or service the tendency is to bring in the engineers, supply chain folks, market researchers and the MBA’s. You want to model it, figure out if you can scale it and what the market potential is going to be… How about scrap that plan all together and think about [...]
Uh Oh… Thinking of hiring a salesperson?
If you are thinking about adding to your team, hiring your first one or just trying to figure out how to find “more customers” and “more revenue” this is something you should read. If you do not come from a sales background and you are now responsible for sales, starting your own business or have [...]