Coley Perry

Sales, Marketing, Technology, Innovation and Everything Else…

Are You Experienced?

“Have you ever been experienced…  Well I have….”  Immortal words from Jimi Hendrix in his song, “Are You Experienced?”…
My two recent customer experiences with American Airlines kind of made me feel like I ate the brown acid at Woodstock and I was on a “bad trip”
Experience #1
I had a round trip to Silicon Valley and [...]

I go to 11…

As I talk with more and more people about the challenges they face creating a sustainable growth effort for their organization I keep hearing the same things over and over…  
I thought I would provide a top 11 list.  Why 11?  Simple, because everyone else counts to ten.  11 is one more…  I go to 11!
If you hear yourself saying [...]

Are those clean or dirty?

I hate to unload the dishwasher.  My wife hates to unload the dishwasher.  Why is that?  It seems simple enough.  It is kind of a necessary evil for running a household, yet it is by far more hated than the vacuum or taking out the garbage at my house.  Let’s explore how this mundane household task can help you [...]

Marketing the right way!

This is a great article I wanted to share with my audience.  Rob Wolcott is a former professor of mine from Northwestern University.  He just had this Op-Ed piece run in AdAge.  If you want to know how to “stay ready” with your business then hand the keys to marketing and start getting ready! 
“True Marketing [...]

That guy is a “Loose Cannon”

As an anti-complacency expert I am often viewed as a “loose cannon” or “trouble maker” .  What I have realized over the years is that when you hear these descriptions about yourself you had better run far away from that organization as fast as you can.  You are in the wrong role, in the wrong organization [...]

How to make your customer experience “Lean”…

Everyone under the sun is blogging about the WSJ article on the adoption of Lean Process at Starbucks.  I figured I better get my two cents in as well. 
If you subscribe to the Wall Street Journal online you can link to the article here.  http://online.wsj.com/article/SB124933474023402611.html 
Hey WSJ, thanks for making it available for everyone.  Just sell [...]

Let’s hear it for Gen X

As a Gen X’er myself I can not help but feel good about this blog post. This is a nice, quick look at the make up of our current and near future leaders and how they/we might be set up for success as a generation.
Happy Reading!
http://blogs.harvardbusiness.org/erickson/2009/07/why_generation_x_has_the_leade.html

Are the Boston Red Sox Innovative?

How the Boston Red Sox have used Innovation concepts to be a market leader.

Resume & Interview – R.I.P. ???

So I have been thinking about how to start a movement to kill the resume for some time now.  Most of this concern comes from spending some time in the recruiting business and watching my clients screen, qualify and even hire candidates based on their resume.  Now of course sometimes that happened because of the [...]

A dose of reality…

This is a re-post of a note that was sent to the TLA (Technology Leaders Association) group on LinkedIn.  It was written by Pat Moroney.  He is the President of the TLA and is the past CIO for Blue Cross Blue Shield.  I know Pat and he is an excellent leader, focused on the community at [...]

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