I go to 11…
Posted on | September 28, 2009 | No Comments
As I talk with more and more people about the challenges they face creating a sustainable growth effort for their organization I keep hearing the same things over and over…
I thought I would provide a top 11 list. Why 11? Simple, because everyone else counts to ten. 11 is one more… I go to 11!
If you hear yourself saying any of these or you hear any of these at your company it is time to take a step back and understand… why?
1. Business Owners and Executives don’t have time to focus on sales right now. Too busy keeping the ship from sinking.
2. What do I pay the Sales & Marketing people for? Nobody is reaching their targets!
3. The economy is really hurting us.
4. We are working on some new partnerships that should really help.
5. When I used to run sales and marketing we never had this problem.
6. We need to try something new! I am not sure what, but let’s do it different.
7. Our competition is doing worse than we are.
8. I think 2010 is going to really pick up for us.
9. If we just used Twitter, Facebook and LinkedIn we would generate more leads.
10. We won’t be hiring anyone for the next year.
11. The Holiday Party is cancelled since it has been a bad year.
Remember if you are hearing any of these you need to stop and ask WHY? These may be signs that you are not keeping your organization “Ready” or you work for an organization that is not “Ready”. Complacency Kills!
Coley goes to eleven!
Tags: Ask Questions > Communication > Leadership > Organizational Development > Recession
Comments
Leave a Reply
About Coley
Coley Perry is a 15 year veteran of the sales and marketing grind. Most of his experience is in and around the intersection of sales, marketing, change management, technology and business process helping clients solve business problems through innovative solutions and consulting. He has built sales teams, go-to-market strategies, demand generation engines and sustainable revenue streams. Currently his passion is focused on the convergence of sales, marketing and technology. He wrote a lot of checks to Columbia College and Northwestern University but learned the most from The “Second City” Training Center in Chicago where he studied the Art of Improv.
