Are you ready?
In preparation for some critical work that I am completing I have started a simple LinkedIn poll. The poll only takes 30 seconds to complete but will give a general sense of the business approach that people are personally taking or taking as an organization. Please complete the poll here… http://polls.linkedin.com/p/53868/vcgkt Thanks!
How to make your customer experience “Lean”…
Everyone under the sun is blogging about the WSJ article on the adoption of Lean Process at Starbucks. I figured I better get my two cents in as well. If you subscribe to the Wall Street Journal online you can link to the article here. http://online.wsj.com/article/SB124933474023402611.html Hey WSJ, thanks for making it available for everyone. [...]
Here Innovation… Here Innovation… Come here boy…
Where is all the innovation that everyone keeps talking about? It is not at the car dealerships. Cash for clunkers is broken because of poor planning and even in tough times it seems that old habits die hard… Please see this post by a friend as he tells a tale of his recent car buying [...]
The Sex Pistols… A Marketing Case Study?
So, last night I was lucky enough to catch a Biography Channel “new release” on the Sex Pistols. As I watched, the creator of the Sex Pistols, a guy named Malcolm McLaren, talked about how he started the band to help promote his clothing store “Sex” in London. This worked quite well and not only [...]
Social, Shmocial, Twitter, Tweety Bird, Facebook, Faceblah!
Now that I have your attention in less than 140 characters (the twitter limit) let’s talk about the big buzz around social media, social marketing and Word of Mouth (W.O.M.) marketing, etc… I think this is some great PR and hype around some old fashioned - good ideas. There is nothing wrong with that as one of [...]
About Coley
Coley Perry is a 15 year veteran of the sales and marketing grind. Most of his experience is in and around the intersection of sales, marketing, change management, technology and business process helping clients solve business problems through innovative solutions and consulting. He has built sales teams, go-to-market strategies, demand generation engines and sustainable revenue streams. Currently his passion is focused on the convergence of sales, marketing and technology. He wrote a lot of checks to Columbia College and Northwestern University but learned the most from The “Second City” Training Center in Chicago where he studied the Art of Improv.
